作品简介
每一个企业都需要思考和应对本书提出与回答的一系列问题：企业的现实是什么？企业的成果区域在哪里？应该采取什么行动？企业的现状是什么？未来的状况应该是什么？
本书是德鲁克战略思想的精髓，迄今为止，大部分战略管理书籍阐述的问题几乎都源于本书。书中分析了“企业的现实”————外部环境的基本规律和常见特点，探讨了企业在这些“现实”面前如何摆正自己的位置，从而将它们转化为创造出绩效和成果的机会。
出版时间2023-12-01
共 9 章
PREFACE 前言试读
ACKNOWLEDGEMENTS 致谢试读
PREFACE 序言：任务试读
第1部分 看懂企业试读
第2部分 聚焦机会
第3部分 为绩效而规划
CONCLUSIONS 结语 义务
推荐阅读
POSTSCRIPT 译者后记 其实，我们翻译不了德鲁克
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